If you’ve been wondering whether it’s time to make your website mobile-friendly (responsive), this development may nudge you to a decision: Google Will Highlight Mobile-Friendly Sites In Search Results.
This means that when people do a google search they will see a badge on those listings Google considers to be easy to navigate on a smartphone or small tablet.
According to the article, google will consider sites to be mobile-friendly using the following criteria:
- Site does not use mobile-UNfriendly software like Flash;
- Text is large enough to be readable without zooming;
- Links are spaced far enough apart to be easily tappable without overlapping other links;
- Content can be seen without the need for left-to-right swiping.
As of this writing Google is expected to begin implementing this in the next few weeks.
Google offers a page where you can check your site and see if it will earn a badge: https://www.google.com/webmasters/tools/mobile-friendly/
All of our responsive sites passed! If your site doesn’t, give us a call (330) 869-4680, or send us an email: info@thdesigninc.com.
