Too Much Information

At a recent meeting with a new client, a request to share my thoughts about logo samples (provided by another designer) under consideration for the client's new business identity prompted…

Keep It Simple

While meeting with a client today concerning the design of their new website, the maxim "keep it simple" was broached with respect to providing a clear, unambiguous message about the…

SEO & Visual Design

There has been a great deal of discussion in SEO circles recently concerning Google's experimentation with technology that would provide a preview feature on its SERPs (search engine result pages)…

Web Fonts

Prior to launching our new site, we investigated and played around with the idea of utilizing Fonts.com new web-based (often referred to as "cloud computing" in some circles) font delivery…